Twitter Inc. said on Tuesday it is launching tweets that disappear after 24 hours for all users, according to Reuters. The vanishing tweets are similar to other stories that feature popular on Snapchat and Facebook’s photo-sharing app Instagram.

  • Twitter said it has already tested the new feature in some markets such as Brazil and India. 
  • The company had earlier announced that it would launch the ephemeral “fleets.”

Twitter stock is currently gaining. TWTR is up 0.68%