Disney got approval for a patent that would create personalized interactive attractions for park visitors, according to a report by CoinTelegraph on Monday.
- The innovation would promote headset-free augmented reality (AR) attractions at Disney theme parks.
- The tech will work by tracking visitors via their mobile phones, generating and displaying their personalized 3D effects onto nearly physical spaces, walls, and objects in the park.
- On December 28, 2021, the entertainment giant was authorized for a “virtual-world similar in a real-world venue” patent. The patent was first filed to the United States Patent and Trademark Office in July 2020.
- The “Metaverse” has been described as existing on the internet, accessed via virtual reality (VR) or AR headsets.
The tech is not the first time Disney has stated its interest in the Metaverse. In the Q4 earnings call during November 2021, Bob Chapek, the CEO, stated that the firm was preparing to integrate physical and digital assets in the metaverse. DIS down -0.18%, pre-market trading